Click on ballot measure for more detail.
- Measure J.
School Bond
-- Pajaro Valley Unified School District
(Aptos and Watsonville Area School Improvements)
14,352 /
66.7% Yes votes ......
7,178 /
33.3% No votes
13,537
(66.9%) Yes / 6,690 (33.1%) No in Santa Cruz County
815
(62.5%) Yes / 488 (37.4%) No in Monterey County
- To improve Aptos High School by constructing, upgrading, equipping a performing arts center, classrooms, cafeteria,
athletic facilities, parking/traffic safety improvements; to construct, improve, equip Watsonville Area Schools, including libraries, athletic facilities, cafeterias, classroom spaces, parking, high school facilities, shall Pajaro Valley Unified School District issue $58,250,000 of bonds ($24,036,000 for Aptos High School/$34,214,000 for Watsonville area schools) at legal rates, with citizen oversight, annual audits and no money for administrators' salaries?
- Measure O.
Transient Occupancy Tax
-- Unincorporated Area
(Tourism Promotion)
24,899 /
61.0% Yes votes ......
15,940 /
39.0% No votes
- Shall the Board of Supervisors be authorized to impose a special tax through enactment of an ordinance establishing a 1% surtax on rent charged to guests of hotels and other transient accommodations located within the unincorporated area of Santa Cruz County, in addition to the amount now payable under the County's existing Uniform Transient Occupancy Tax, for the purpose of protecting the local economy by the promotion of tourism in Santa Cruz County?
- Measure P.
Repeal of Utility Users Tax
-- City of Santa Cruz
4,819 /
25.0% Yes votes ......
14,424 /
75.0% No votes
- Shall Chapter 3.29 of the Santa Cruz Municipal Code which levies a Utility Users Tax upon persons in the City of Santa Cruz be repealed?
- Measure Q.
Transient Occupancy Tax
-- City of Santa Cruz
10,465 /
56.0% Yes votes ......
8,214 /
44.0% No votes
- Shall the City of Santa Cruz adopt an ordinance amending Section 3.28.030 of the Municipal Code by imposing a special one percent (1%) transient occupancy tax and
dedicating the revenues from that special tax to the Santa Cruz County Conference and Visitors Council?
- Measure R.
Ratification of Utility Users Tax
-- City of Scotts Valley
2,950 /
74.4% Yes votes ......
1,013 /
25.6% No votes
- To prevent reductions in general City services and programs, shall the existing utility users' tax of 4% on electricity and gas utilities, established by the City in 1992, be affirmed and ratified fixing the rate of tax at 4% on all gas and electrical charges only?
- Measure S.
Additives In Public Water
-- City of Watsonville
3,109 /
51.0% Yes votes ......
2,988 /
49.0% No votes
- Shall the City of Watsonville adopt an ordinance adding Section 6-3.443 to the Watsonville Municipal Code requiring that substances added to the public water supply
for purposes other than to make water safe satisfy two new standards: (a) approval by the U.S. Food and Drug Administration for specified purposes, and (b) cannot contain contaminants at concentrations exceeding either the U.S. Maximum Contaminant Level Goals or California Public Health Goals, whichever is more restrictive?
- Measure T.
Transient Occupancy Tax
-- City of Watsonville
3,960 /
66.0% Yes votes ......
2,036 /
34.0% No votes
- Shall the City of Watsonville adopt an ordinance amending Section 3‑6.303 of the Municipal Code by imposing a special one percent (1%) tax charged to guests of hotels
and motels under the City's Uniform Transient Occupancy Tax Ordinance for the purpose of protecting the local economy by continuing tourism promotion?
- Measure U.
Amendment of General Plan Restricting Growth
-- City of Watsonville
3,550 /
60.3% Yes votes ......
2,342 /
39.7% No votes
- Shall the City of Watsonville amend the Watsonville 2005 General Plan thereby imposing certain restrictions on growth, as specified, and restricting later amendments all
as provided in the Watsonville Urban Limit Line and Development Timing Initiative?
- Measure V.
Mobile Home Park Administrative Fee
-- City of Watsonville
3,401 /
59.4% Yes votes ......
2,322 /
40.6% No votes
- Shall the City of Watsonville adopt an ordinance amending Chapter 3 (Mobile Home Park Rent Stabilization) of Title 11 (Mobile Homes and Parks) of the Watsonville
Municipal Code establishing a procedure for Recovery of Expenses in Fair Rate Return Hearing and adding a Supplemental Administrative Fee of $0.50 per unit with an automatic cost of living adjustment?
- Measure W.
Transient Occupancy Tax
-- City of Capitola
1,590 /
51.8% Yes votes ......
1,478 /
48.2% No votes
- Shall the City of Capitola adopt an ordinance amending Section 3.32.030 of the Municipal Code raising the transient occupancy tax rate from 9.5% to 11%, dedicating the revenues from .5% of the 1.5% differential increase to the General Fund and 1% of the 1.5% differential increase to the Santa Cruz County Conference and Visitors Council for the promotion of tourism in Santa Cruz County?
- Measure X.
Term Limits
-- City of Capitola
1,640 /
54.6% Yes votes ......
1,362 /
45.4% No votes
- Should Measure X, a measure enacting an ordinance setting a limit of two consecutive terms for elected officials in Capitola, be adopted?
- Measure Y.
Bond
-- Pajaro Valley Fire Protection District
1,943 /
63.0% Yes votes ......
1,143 /
37.0% No votes
- Shall the Pajaro Valley Fire Protection District be authorized to issue general obligation bonds in a principal
amount not exceeding $1,000,000 and bearing interest at rates within the legal limit, to assist in constructing a new fire station facility, pay costs related to bond issuance, and levy a special tax based on assessed valuation on taxable real property and improvements in the district to pay for the bonds and the cost of administering them?
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