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Monterey County, CA November 6, 2012 Election
Measure D
Transaction and Use Tax
City of Carmel by the Sea

Majority Approval Required

Pass: 1,710 / 75.40% Yes votes ...... 558 / 24.60% No votes

See Also: Index of all Measures

Results as of November 28 5:07pm, 100.00%% of Precincts Reporting (2/2)
Information shown below: Impartial Analysis | Arguments |

Shall Carmel-by-the-Sea increase transaction and use tax (sales tax) by 1% for 10 years, with an annual independent audit, to maintain essential services including fire, ambulance and police response times; fund capital needs including streets, beach, parks, forest and trails; increase code compliance; maintain libraries, Sunset Center and other public facilities; address CalPERS pension liabilities and other debt; and provide other general City services?"

Impartial Analysis from City Attorney
The Carmel-by-the-Sea Vital City Services Measure D proposes to raise revenue for general purpose use by the City of Carmel-by-the-Sea by authorizing a temporary one percent (1%) transaction and use tax (commonly referred to as a "sales tax") for a period of ten (10) years, to include an independent annual audit of funds. The one percent (1%) tax would be paid in addition to the current transaction and use tax and would be collected at the same time and in the same manner as the existing transaction and uses tax.

California Revenue and Taxation Code Section 7285.9 authorizes the City Council to levy a transaction and use tax at a rate of 0.25 percent or a multiple thereof, provided the tax is approved by a majority of the voters in an election on that issue. The proposed tax will increase the local transaction and use tax ("sales tax") in the City of Carmel-by-the-Sea from the current 7.25% to 8.25%.

The City of Carmel-by-the-Sea Vital City Services Measure D states that the one percent (1%) transaction and use tax increase is to be used to maintain essential services including fire, ambulance and police response times; fund capital needs including streets, beach, parks, forest and trails; increase code compliance; maintain libraries, Sunset Center and other public facilities; address CalPERS pension liabilities and other debt; and provide other general City services.

  News and Analysis

Monterey County Herald

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Arguments For Measure D
Please join us in supporting "YES" on Measure D to preserve Carmel's past and strengthen our future.

Measure D will support Carmel-by-the-Sea's high-quality services including roads, parks, public libraries, performing arts, our beach, and life-saving response times from police, fire and ambulance.

Carmel-by-the-Sea is well managed. It has refinanced debt, saving over a million dollars. It streamlined and reduced its workforce and reformed pensions for new employees. Carmel-by-the-Sea is a good partner to business, creating a Hospitality Improvement District.

We cannot take this for granted.

The economic downturn has affected us all and has made it difficult for Carmel-by-the-Sea to continue providing high-quality services and maintaining roads and other infrastructure. We cannot look to the state or federal government for help. We must take care of ourselves.

Measure D will ensure that our visitors and all downtown shoppers share in supporting our community. The current sales tax in Carmel-by-the-Sea is 7.25%, which means that for every $100 purchase, the consumer pays an additional $7.25, but currently Carmel-by-the-Sea only receives $1 of that. Measure D will double the amount Carmel-by-the-Sea receives to $2 for every $100 purchase.

Carmel-by-the-Sea's sales tax is at the lowest level on the Peninsula. Measure D will return the sales tax to what it was just over a year ago and will bring it in line with the rates paid by most of our visitors when they shop back home.

Measure D will keep us on track to pay off key pension liabilities, saving millions of dollars in interest payments.

For these reasons Measure D has broad support. The Carmel City Council, the Carmel Chamber of Commerce, the Carmel Residents Association, the Carmel Innkeepers, Monterey Peninsula Taxpayers' Association, and many of your neighbors are supporting Measure D. We hope that we can count on your "YES" vote.

Jason Burnett, Mayor of Carmel-by-the-Sea

Bill Doolittle, Retired Investment Advisor

Doug Lumsden, Chair, Carmel Chamber of Commerce

Merv Sutton, Community Leader

Carrie Theis, President, Carmel Innkeepers Association

(No arguments against Measure D were submitted)


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Created: December 17, 2012 13:45 PST
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