Candidate for
Council Member; City of Santa Cruz

I was born in New York City in 1937. My mother was a New Yorker of Italian descent and my father was originally from Milan, Italy. I worked my way all through college and graduate school.

In 1957, I graduated from St. John's University, Brooklyn, NY with a B.A. in English. In 1961, I graduated with a MS in City Planning from Pratt Institute in Brooklyn, NY.

From 1960 to 1962, I worked as a Junior Planner at the New York City Planning Commission. From 1962 to 1969, I worked at the Department of Planning in Newark, NJ, first as a Principal Planner, then as Assistant Director, and in the last 5 years as Director of Planning.

In 1969 I made a technological transfer, largely as the result of work that I had done in Newark to bring a new medical college to the City. I became Planning Director for H.I.P., a not-for-profit health care company which needed rapid expansion of its ambulatory care centers and hospitals. I became a Vice President with an expanded range of responsibilities.

In 1974 I moved to the San Francisco Bay Area where I have lived since, except for brief periods of one year each in Baltimore and Chicago for business assignments.

From 1974 to 1987 I was a Vice President at Children's Hospital of San Francisco where I created and directed the hospital's own managed care company.

From 1987 to 1989 I was the Chief Operating Officer of Bay Pacific Corporation (now Aetna), in San Bruno, CA.

From 1989 to 1990 I was the Chief Operating Officer of Care First, in Baltimore, MD.

From 1990 to 1997 I was an Associate with RWM Management Company in Tiburon, CA. The company provided management service in the health reinsurance business. I also acted as the CEO of the affiliated Compass Health Care Plans and lived in Chicago for a year.

Since 1997, I have been a self-employed management consultant. My wife is a northern California native and a marketing manager. We bought a site in Santa Cruz, built a new house and moved here as permanent residents.

I have lived in Santa Cruz since 1998, where one of my daughters, her family, and my two grandchildren also live. I moved here because the City had casual charm as well as diversity. These are qualities that we hope to see preserved and enhanced.

The local issue in which I have led or participated include:

• Opposition to monster homes on West Cliff Drive.
• Opposition to the Metro Base location on the West Side.
• Monarch butterfly habitat protection.
• Lighthouse Field plan development.
• Opposition to elimination of parking requirement for *Accessory Dwellings.
• Promoted alternatives to bicycle lanes through Arana Gulch.
• Depot site park development.
• Opposition to narrowing of West Cliff Drive
• Woodrow Street median landscape plan and funding.